Ever had that voice in your head whisper…

“Who am I to run this retreat?”
“I’m not experienced enough.”
“What if no one signs up? That would be humiliating.”
“People won’t pay that much to come with me.”
“There are so many other ‘real’ experts out there—why would anyone pick me?”

If you’ve had thoughts like these, you’re not alone.

Impostor syndrome has a sneaky way of creeping in just as you start to put yourself out there. It tells you that you’re not ready yet. That you need more credentials. That you should wait until you’re more “qualified” (whatever that even means).

And if you listen to that voice? It will talk you right out of your dream retreat before you even give it a chance to succeed.

Let’s change that. Because the truth is, the only thing standing between you and a profitable, soul-aligned retreat isn’t your expertise—it’s your belief in yourself or lack thereof. 

Yes, you heard me very clearly.

Step 1: Recognize the Voice of Impostor Syndrome

Impostor syndrome doesn’t announce itself loudly—it disguises itself as logic. It makes you feel like you’re being practical, responsible, or realistic when in reality, you’re just feeding your own self-doubt.

Here’s what it often sounds like:
🚫 “I should get another certification first.”
🚫 “I need a bigger following before I launch.”
🚫 “I’ll run a retreat someday… just not yet.”
🚫 “If I price it too high, no one will come.”

Here’s what’s actually true:
✅ You already have everything you need to lead an amazing retreat.
✅ Your retreat will attract the right people—when you stop second-guessing yourself.
✅ Undercharging or under-marketing your retreat won’t make it successful. Belief and action will.

Step 2: Shift Your Focus From “Am I Good Enough?” to “How Can I Serve?”

One of the biggest reasons retreat leaders feel like impostors is because they’re focusing on themselves. They’re stuck in their heads, worrying about how they’ll be perceived. And that’s actually very selfish isn’t it?

The fastest way out of this mindset? Shift your attention outward to your peeps who are suffering and need your help!

Instead of asking: “What if I’m not good enough?”
Ask instead: “Who am I here to serve, and how can I create an incredible experience for them?”

When you remember that your retreat isn’t about you—it’s about the transformation you’re creating—you take the pressure off yourself. You stop thinking, “What if I fail?” and start asking, “How can I make this a life-changing experience for the people who need it?”

And that is what makes a retreat sell out.

Step 3: Get Comfortable with Being Uncomfortable

Confidence isn’t something you have before you act—it’s something you gain by acting despite the fear.

So yes, marketing your retreat will feel scary at first.
Yes, putting a price on your work will feel vulnerable.
Yes, there will be moments when you doubt yourself.
But the only way through it, is through it

You don’t need to wait until you feel ready—you just need to start. The fear doesn’t magically disappear, but with each action you take, you’ll prove to yourself that you are capable. And one day, you’ll realize you became the confident retreat leader you were waiting to be.

Step 4: Stop Playing Small – Your Clients Need You to Show Up

If you shrink yourself, if you hesitate to market your retreat, if you play small because you’re afraid of judgment – who loses?

Not just you. The people who needed your retreat. The people who were looking for a space to grow, heal, and transform. The people who are waiting for exactly what you offer.

So let’s make a deal:

• Stop waiting until you feel “ready.”
• Stop letting fear dictate your prices, your marketing, and your decisions.
• Stop assuming no one will come—start showing up as if your retreat is already full.

Your dream retreat is possible. But it starts with you believing in yourself enough to make it happen.

Ready to Step Into Your Power? Let’s Make It Happen.

The world needs your retreat. And your perfect clients? They want to pay you for it.

So go do the thing.
Launch the retreat.
Price it like you mean it.
Show up, even when it’s uncomfortable.

Because you are enough. And the people who need you? They’re ready.

Are you? 💖

If you’re ready to leave your imposter syndrome behind and dive into how to create a deeply experiential and transformational retreat that sells out – then I’d love to invite you to our 5th annual Rock Your Profitable, Sold-Out Retreat online live training event happening May 6-8th!

For 3 days (plus bonus trainings!), we’re giving you EVERYTHING you need to:

• Design a retreat that sells—even in unpredictable times
• Price it right for profit without scaring people away
• Market it so your dream clients can’t wait to book
• Monetize your retreat before, during, and after
• Protect yourself legally & run it safely

This isn’t just another training—it’s THE premier retreat event of the year. 🎉

Whether you’re a retreat newbie, a seasoned leader, a travel pro, or a venue owner—if you love retreats, this is where you need to be May 6-8.

Expect to connect, learn, laugh, and level up with a powerful community of retreat leaders who are ready to take their retreats (and income!) to the next level. See you there!